Monitoring and Analyzing Social Media Trends: The Best Practices

Differentiating a brand’s products and services from those of competitors is a primary concern for marketers in any industry. The ability to monitor trends in real time is an incredibly valuable tool for anticipating changes in the market and remaining at the forefront of competition. However, analysis of market trends must extend beyond the activities of competitors – brands must be able to detect new consumer behaviors, habits, and lifestyles and analyze their potential impact on the brand’s products and overall industry market…..



Tags: Business Intelligence,Social Media Trends,